Bill Zielke here, senior director of Merchant Services. Our partners over at Magento, the open-source ecommerce platform, announced the general availability of  Magento Mobile today. Using PayPal’s Mobile Payments Library, Magento Mobile makes it simple for merchants to create a native, branded mobile-commerce iPhone app with ease.

Building on Magento’s ecommerce innovations, Magento Mobile gives retailers the tools to reach their mobile customers. With the total value of mobile payments expected to rise to $170 billion by year’s end, now is a crucial time for merchants to seize the opportunity and break down one of the toughest barriers to mobile commerce – payments. Integration with PayPal Mobile Payments Library means Magento’s mobile merchants can get paid easily and safely.

Magento has been a great partner for us and we’re looking forward to continuing our work with them to help merchants lift sales online and on mobile devices. For more info on Magento Mobile, check out their site at: www.magentomobile.com

Read more: The PayPal Blog